Your LinkedIn profile and resume are both built to have the same end goal. Meaning, they are intended to show off your skills, experiences and accomplishments to future employers to help make you standout amongst other applicants.
Due to these similarities, you may be left wondering, 'why do I need both then?'
Well, to answer that thought, both are necessary because each offers different advantages. And the primary reason for that, is that LinkedIn is accessible via the world wide web. Below, are a few examples demonstrating how your resume differentiates from your LinkedIn profile, to help you use both to your advantage.
1. You only have ONE LinkedIn profile
It is usually recommended to tailor your resume based off of the job you are applying for. However, this is clearly not possible on LinkedIn. Which means, you have to be able to wow diverse employers that are probably looking for different skills and traits with a one size fits all profile.
As a result, it's vital to use the best possible and adaptable language to describe yourself. Thus, while resumes allows you to be more specific, on LinkedIn you have to be more broad because you don't know what potential employer could be viewing your profile.
2. There's no page limit
Traditionally, resumes are only suppose to be a page long, but thanks to the magic of the interweb, you can make your LinkedIn as detailed as you desire. Post all of your jobs and experience, even the opportunities you took advantage of in High School. This is great, because it allows you to show the employer that you have more experiences and skills to offer beyond what you put on your resume.
3. Profile pictures connect faces to names
Resumes traditionally shouldn’t have a picture on it, but LinkedIn is all about creating connections, so it’s important to have a picture of yourself on your page. Remember, LinkedIn is a professional website, so no wild nights, duck face or skimpy clothing. Keep it simple, with no intense editing. You want an employer to be able to recognize you from your profile photo when you walk in the door for an interview!
4. Your profile is always active
Usually when you submit a resume, you are currently actively searching for a new job. However, with LinkedIn, your profile will always be available to employers whether or not you're currently on the job hunt. This is a major pro, because it means the door to opportunities is always open.
PS: This also means that you can continually update your LinkedIn as you take on new tasks and acquire new skills as well. Because unlike a resume, you can edit it anytime, not just before you officially turn it in.